BRAND PERCEPTION

Know the story AI tells about you.

Examine the attributes and objections attached to your brand. Compare the narrative in AI answers with the positioning you want to build.

Sundial / AttributesExample workspace
How AI describes Attio89 / 100
FlexibleModernEasy to useCollaborativeLearning curveAdvanced setup
Flexibility
84%
Ease of use
76%
Value for money
68%
01 / BRAND PERCEPTION

Look beyond the mention

Explore how models describe your strengths, weaknesses, and place in the market.

Sundial / AttributesLast 30 days
How AI describes Attio89 / 100
FlexibleModernEasy to useCollaborativeLearning curveAdvanced setup
Flexibility
84%
Ease of use
76%
Value for money
68%
02 / BRAND PERCEPTION

Find the sources behind the story

Trace recurring objections back to the content that shapes them.

Sundial / ObjectionsLast 30 days
Recurring objections3 sources
ThemeMentionsTrend
Learning curve24−12%
Advanced setup18+4%
Limited integrations9−8%
Trace the claim to its sourcereddit.com · CRM comparison thread
03 / BRAND PERCEPTION

Keep the facts straight

Review claims against the brand facts you supply and focus on the gaps that deserve attention.

Sundial / Brand factsLast 30 days
Brand fact review2 of 3 verified
Available worldwideMatches your supplied brand facts
Verified
Free plan availableConfirmed against pricing information
Verified
Enterprise-only productAI claim differs from your brand facts
Review
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